Social Media Marketing – Website Analysis and Assessment

Social Media SEO [Search Engine Optimization]

There are countless number of ways to generate traffic, but often times the visitors are not targeted, and thus end up viewing your site but not converting to customers. It’s important to create targeted traffic for your site.

With our website analysis you can easily and confidently…

Gain in Google rankings.
Optimize your entire website across-the-board.
Smoke out all problems that impede its performance.
And learn the exact steps to optimizing each webpage for any keyword in any search engine.

We optimize your website on two levels: on-site (domain) and on-page (content). It helps you both power up the ranking potential of your whole site and make specific webpages rank high for your chosen keywords.

This way you can spot every single area where your site’s performance falls short and fix it. With our Website analysis it will help you easily find and fix the following problems:

Broken links
HTML code errors
Duplicate content
404 and other server response code errors
Not indexed webpages
Missing or too long titles and meta description
And all other issues that interfere with your site’s rankings

As a result, your website becomes a seamlessly functioning system, fully tuned up to hit top search engine rankings.

Phase I – Current Situation Analysis
Website

Content on your website: When indexing pages, the search engine bots scan each page of your website, looking for clues about what topics your website covers and scanning your website’s back-end code for certain tags, descriptions, and instructions.

Analyze On Page Optimization
Analyze Off Page Optimization
Analyze backlinks

We will provide you with the following detailed reports.

Website Structure Audit
Website SEO Audit
Page Optimization Audit
A-Z Optimization Report

With these reports you’ll learn:

How well your page is optimized at the moment (optimization score)
How your webpage compares against the top-ranked competitors for your keywords
What exactly the top ranking guys did to win their front-page placement
What exact things you need to do to optimize your webpage and outrank any site

Phase II – Creation of SEO Strategies to Accomplish Objectives

Website/Keywords

Keywords are at the heart of your Social Media Strategy. Understanding how Google, Bing, and Yahoo work to provide the user with search results. Targeting the right keywords, volume and efficiency of those keywords to be used in all your Social Media
Platforms. This will provide you and your company with the greatest return for your efforts.

If your site depends on Google, Bing and Yahoo placements for traffic and sales, your search engine rankings are tied directly to your bottom line. That’s why you need to keep a close eye on your rankings to make sure you’re near the top at all times.

No more spending hours on end manually checking your site’s positions and keywords in search engines. We do the work for you.

We’ll show you how many times a keyword has been actually searched by real people over the last month
We’ll show you exactly where you rank in Google, Bing and Yahoo for your top keywords.
How stiff the competition for your keywords are.
We’ll help you discover profitable keywords you’ve been missing out on!
We’ll use our powerful “Suggest Keywords” feature. With it, you’ll be able to grab traffic-generating keywords.
We’ll analyze your top 3 competitor websites and the keywords they are using and where they rank in Google, Bing, and Yahoo.
We’ll use our Keyword Efficiency Index, or KEI. This is how professional search engine optimizers pick the best keywords to optimize for — they choose keywords with the biggest number of searches AND the lowest competition.

We will provide you with the following detailed reports.

Keyword Rankings
Keyword Analysis
Keyword Statistics
Keyword Efficiency Index

With these reports you’ll learn:

How well your page is optimized at the moment (optimization score)
How your webpage compares against the top-ranked competitors for your keywords
What exactly the top ranking guys did to win their front-page placement
What exact things you need to do to optimize your webpage and outrank any site

Phase III – Ongoing Maintenance

I will schedule monthly update discussions to monitor progress and to suggest any adjustment which may be necessary. I will provide reports detailing progress. In addition to the scheduled calls, I am of course available at any time. The key is management to maintain the focus on attainment of the SEO objectives and Social Media Platforms. Be committed and consistent each day and week with your Social Media efforts. This would be billed at $75 per hour. If additional projects are requested, they will be bid on separately.